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North End Subaru

Lunenburg, MA

4.9
1,306 Reviews
North End Subaru is located on Rte. 13 in Lunenburg, MA. A proud member of the Colonial Automotive Group, we are a country dealership with country values. We offer over 350 New and Pre-Owned cars, Certified Service Technicians, and much more.
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757 Chase Rd

Lunenburg, MA

01462

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Showing 1,306 reviews

March 28, 2026

Greg is very nice and friendly. No pressure and answers questions even when asked the same one four times. This is our 4th Subaru purchased or leased from him. More

by cmsf1
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
3.0
This rating includes all reviews, with more weight given to recent reviews.
Greg Nuorimo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 30, 2026 -

North End Subaru responded

Thank you for taking the time to write this review and let us know how we are doing. Our customers are our top priority and your feedback is greatly appreciated! All of us at North End Subaru are glad to have you as a customer. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

March 26, 2026

Very open and honest. Purchase and finance costs are disclosed before you agree to sign final contracts. More

by davidbb60
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Andrew Turner
5.0
This rating includes all reviews, with more weight given to recent reviews.
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bob Waite
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jason Cote
5.0
This rating includes all reviews, with more weight given to recent reviews.
Karen Cusick
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 26, 2026 -

North End Subaru responded

Thank you for noting our transparent approach. We’re glad the purchase and finance details were clearly disclosed before you signed. Congratulations on your new Subaru and enjoy the ride. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

March 25, 2026

Great service, the staff members were very very supportive. I am grateful to Bob for his patient and guiding me through the process. More

by cwayua
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bob Waite
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 25, 2026 -

North End Subaru responded

Thank you for your five-star rating. We’re glad Bob’s patient guidance and our supportive team helped with your used Nissan Kicks purchase. Enjoy every drive, and let us know if you need anything else. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

March 24, 2026

No nonsense information and process with clear cut promise and help. Thank you very much for your service. More

by npandara0
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 24, 2026 -

North End Subaru responded

Thank you for highlighting the straightforward information and process you experienced. We’re glad we could offer clear support during your used Subaru Forester purchase. Congratulations on your new Forester. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

March 22, 2026

I walked in and spotted one of the wilderness crosstreks, sales person came out and answered a few questions, didn’t hassle me and was easy going no pressure at all. I bought the car in a day. Justin and tea More

by shawnsironaitis
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Justin Dak
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Lauren Genicopoulis
Mar 22, 2026 -

North End Subaru responded

Thank you for your five-star feedback. We’re glad Justin and our team provided a relaxed, no-pressure environment that made your purchase so smooth. Enjoy your Subaru and we look forward to welcoming you back. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

March 19, 2026

Tyler, Bob W, Amanda in finance, Marrissa in sevice and the ladies in the office outstanding. My 8th new Subaru off them since 2012. More

by herbandbarb
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bob Waite
5.0
This rating includes all reviews, with more weight given to recent reviews.
Marissa Spagnuolo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Karen Cusick
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Dybus
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Tyler
February 23, 2026

Justin was great to work with. Provided exactly what we were looking for in terms of a vehicle. Communication and follow up was great by both Justin and Amanda. More

by nicole1675
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Justin Gordon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Dybus
5.0
This rating includes all reviews, with more weight given to recent reviews.
February 20, 2026

Another great experience with Bob Waite @ North End Subaru. This dealership makes the car buying experience easy and low stress. They allow test drives without a sales rep in the backseat. They handle More

by Lindsay Burke
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bob Waite
5.0
This rating includes all reviews, with more weight given to recent reviews.
February 18, 2026

Very friendly, informative and low pressure. We worked with Bob in sales and Tom to finalize our purchase. They were both incredibly helpful and even arranged delivery to us out of state. I woul More

by parkbaker
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bob Waite
5.0
This rating includes all reviews, with more weight given to recent reviews.
February 06, 2026

I had a great experience with Justin and North End Subaru. Justin’s communication was great, he was helpful and very informative. I would highly recommend Justin and NES! More

by kozak0
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Justin Gordon
5.0
This rating includes all reviews, with more weight given to recent reviews.
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