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Serra Ford Rochester Hills

Rochester Hills, MI

4.9
1,456 Reviews
At Serra Ford Rochester Hills, we care deeply about giving our customers an enjoyable car-buying or -servicing experience. With an incredibly large selection of both new and pre-owned vehicles for sale, we make sure each person that enters our Michigan dealership leaves with a car, truck or SUV that has everything they envisioned and more. Stop by our Ford dealership in Rochester Hills, MI, and let us help you find a vehicle that transforms any drive you take into the highlight of your day! Walk into our Michigan Ford dealership anytime and you can expect to be assisted by a member of our Ford sales team within moments. The Serra Ford Rochester Hills sales professionals take pride in maintaining a friendly, no-pressure sales environment to ensure that our customers feel fully confident in their decision to lease or buy a new Ford or used vehicle. We also have experienced Ford service technicians on site to help keep your vehicle running like new, and if you'd like to make a repair on your own you can easily order OEM Ford parts through our parts center. Whether you're looking to buy a new Ford, a pre-owned Ford or a used vehicle of a different brand, our Ford sales team is sure they can match you with a vehicle that checks off every box on your list. At Serra Ford Rochester Hills, our first priority is the satisfaction of our customers, so come visit our Michigan Ford showroom to see how we can make your car-buying decision an enjoyable and stress-free experience.
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2890 South Rochester Road

Rochester Hills, MI

48307

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Showing 1,456 reviews

March 03, 2026

Excellent work in explaining all things, nice polite and respectful always will come back thanks as always More

by Tomconnolly70
Sales Price Transparency
Trade-in Experience
Purchase Time
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Recommend Dealer
Yes
Employees Worked With
Lazer Volaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 14, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you for leaving such a great review and high star rating. If you have any further questions, please don't hesitate to reach out!

March 02, 2026

Very efficient, courteous and well staffed. All departments were very well operated. I’m very happy. More

by sueH
Sales Price Transparency
Trade-in Experience
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Recommend Dealer
Yes
Employees Worked With
Charlie Green
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 05, 2026 -

Serra Ford Rochester Hills responded

Hello Sueh, thank you; we appreciate your feedback. Please don't hesitate to reach out if there's anything additional we can do for you.

March 02, 2026

Mr. Lazer Volaj. Was an amazing salesman. I would highly recommend him to anyone looking to purchase a Ford vehicle. More

by Sheila.Merritt
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Lazer Volaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 14, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you for leaving such a great review and high star rating. If you have any further questions, please don't hesitate to reach out!

February 25, 2026

Nick Dyer, my sales associate listened very carefully to what my goals were in obtaining a new lease. He was able to locate a vehicle that met my needs and also utilized the rebates that I had available to More

by Deenierobby
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Matt Weyers
5.0
This rating includes all reviews, with more weight given to recent reviews.
Nick Dyer
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 08, 2026 -

Serra Ford Rochester Hills responded

Hello, we set high expectations for ourselves so it’s gratifying to hear you had a great experience with us. Please let us know if there is ever anything else we can do for you! Safe travels!

February 24, 2026

It was a pleasure to work with Nick Dyer as we undertook to purchase a new automobile. He was very friendly, professional and, customer oriented as he focused on helping us to select just the right vehicle More

by broniaanddave
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 08, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you for taking the time to leave us your response to our staff's outstanding customer service! Please let us know if there is ever anything else we can do for you! Safe travels!

February 24, 2026

It was a pleasure to work with Nick Dyer as we undertook to purchase a new automobile. He was very friendly, professional and, customer oriented as he focused on helping us to select just the right vehicle More

by broniaanddave
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
5.0
This rating includes all reviews, with more weight given to recent reviews.
February 23, 2026

Professional, friendly and efficient operation - amazing new building too, which makes for a positive impression. More

by Garonm
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 08, 2026 -

Serra Ford Rochester Hills responded

Hi, we set high expectations for ourselves so it’s gratifying to hear you had a great experience with us. Please let us know if there is ever anything else we can do for you! Safe travels!

February 21, 2026

i worked with Lazer Volaj, he was knowledgeable, efficient and overall a really great guy! More

by Heather S.
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Lazer Volaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 08, 2026 -

Serra Ford Rochester Hills responded

Hi Heather, thank you for taking the time to leave us your response to our staff's outstanding customer service! Please let us know if there is ever anything else we can do for you! Safe travels!

February 17, 2026

Bailey was very helpful, listened to what I wanted and made it happen will return More

by tomrichards0308
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bailey Czuchaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 19, 2026 -

Serra Ford Rochester Hills responded

Hi, your comments keep us motivated and working hard for all our guests! Safe travels!

February 10, 2026

Great experience! Love working with Vito and Lazer! Highly recommend coming here to buy a vehicle. They took care of me and my needs. More

by boudreau06
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Lazer Volaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 13, 2026 -

Serra Ford Rochester Hills responded

Hello, thank you for taking the time to notice those efforts and for leaving such an awesome review! Please let us know if there is ever anything else we can do for you! Safe travels!