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Subaru of Jacksonville

Jacksonville, FL

5.0
9,333 Reviews
About Subaru of Jacksonville - a Jacksonville, Florida New & Used Subaru Dealership Subaru of Jacksonville is a family owned and run business that was opened in August 2000 by current owner, R. Phil Porter, in order to serve the people of Jacksonville and surrounding communities including Orange Park, Middleburg and St Augustine. It's said that you can't build a reputation on what you intend to do, but rather through your actions. As our reputation for fairness, quality and customer attention grew, so did our customer base; expanding to Gainesville, Daytona Beach, Orlando, Tallahassee and points beyond. We Only Do Subaru - And We Are Passionate About It Subaru of Jacksonville is Florida's #1 Subaru-only Dealership. We only do Subarus and we know what it takes to make you happy. With over 200 years of combined experience with Subarus, rest assured that you are buying and servicing from experts who love the brand like no other. More Value - Better Selection - Better Peace of Mind Subaru of Jacksonville is proud to serve our Florida customers with quality Subaru vehicles. Our huge selection of New Subarus in Jacksonville means we have what you are looking for. In the event the Subaru you want just sold, we'll find another one for you - guaranteed! Our huge volume drives prices down, and we won't knowingly be undersold! Two years of free maintenance on all new Subarus adds value and makes our low prices even sweeter. You can buy a quality used car at Subaru of Jacksonville with the peace of mind knowing that our prices are always below market and that we provide the best used car warranty in the Jacksonville/Orange Park area. Our Subaru Service Dept is second to none in the country. Amongst our staff we currently employ the ONLY two Master Subaru Certified Technicians in the Jacksonville/Orange Park area. We live in the community, work in the community and support our community through sponsorships, volunteerism and community events.
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10800 Atlantic Blvd

Jacksonville, FL

32225

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Showing 9,333 reviews

October 25, 2024

Jimmy V and AJ were great to work with. I got a great deal on a new World Rally Blue WRX! More

by naluppino
Recommend Dealer
Yes
Employees Worked With
AJ Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jim "Jimmy V" Van Soest
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 28, 2024 -

Subaru of Jacksonville responded

Congrats on your WRX and thank you for being part of our SOJAX family!

October 24, 2024

We bought our second Subaru from Subaru of Jacksonville and both times were wonderful. We bought our 2025 Crosstrek from Sabino and he is the bomb! Best sales person I have ever worked with and I have b More

by havards37
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Sabino Martinez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Kyle Shifflett
Oct 24, 2024 -

Subaru of Jacksonville responded

Thank you for your continued support! We so much appreciate your trust and love having you as part of our SOJAX family. Congrats on your new Subaru!

October 24, 2024

One star because I can't give less. This place is horrible! Do not get service here, went in because my tire pressure light was on they charge a $223.00 diagnostic fee that is not app More

by rhartsfield37
Service Price Transparency
Service Communication
Recommend Dealer
No
Employees Worked With
Service Department
1.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 24, 2024 -

Subaru of Jacksonville responded

Mr. Hartsfield, we sincerely apologize for your experience with our team. Our Service Director, Carlos, has attempted to reach out to you to apologize. We would love to speak with you. Feel free to call Carlos at 904-416-1920 or email him at Carlos@sojax.com. Thank you for your feedback.

Oct 24, 2024 -

rhartsfield37 responded

Dont need a response its your policy to charge an outrageous diagnostic fee for a simple problem which your competitors dont charge i understand its a way to pad your profits. I just choose not to do business with a company that puts profit above customers.

Oct 24, 2024 -

Subaru of Jacksonville responded

While we do charge a fee for some complex issues that could take multiple hours to diagnose, this instance was one where we clearly should have taken care of what would more than likely be a small issue. We regret the way the situation was handled, and ownership has used it as a learning experience for future customers. We sincerely apologize and would love the opportunity to discuss ways we can earn your business again.

October 23, 2024

Matt at Subaru Jacksonville is phenomenal. He made this purchase experience so exciting and easy. His attitude compared to the other dealers around was absolutely night and day. Thank you Matt More

by Emiliebatten
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Matt Mowatt
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 24, 2024 -

Subaru of Jacksonville responded

We are so happy to hear about your great experience with Matt! Welcome to the SOJAX family. We hope you're loving your Jeep.

October 22, 2024

What an easy experience! Stephanie and AJ made this such a smooth process. I would definitely recommend to anyone. More

by hartzman3
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
AJ Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sasia Roundtree
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Stephanie Alton
Oct 22, 2024 -

Subaru of Jacksonville responded

We are so happy you enjoyed your experience with Stephanie & AJ! Thanks for the great review and for being part of our SOJAX family! Congrats on your new Subaru!

October 21, 2024

Great customer service! Zach was great to work with and was very helpful. We recommend More

by RyanEckert
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Zach Arce
Oct 21, 2024 -

Subaru of Jacksonville responded

Thanks for the kind words about Zach! We appreciate you being part of our SOJAX family!

October 21, 2024

I had. a wonderful experience at Subaru of.Jacksonville. Thanks so.much I would definitely recommend it and.come back More

by cherylawilli
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ray Powdrell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Matt Mowatt
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 22, 2024 -

Subaru of Jacksonville responded

Thank you for the kind words! We are so happy you enjoyed your experience with us. We appreciate you being part of our SOJAX family!

October 20, 2024

Bob was very patient, helpful, and GREAT to work with. Very pleased with our new Forester. More

by Griff.Machinski
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ovidio Cirtina
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bob Forgea
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 21, 2024 -

Subaru of Jacksonville responded

Congrats on your new Forester and thank you for being part of our SOJAX family!

October 19, 2024

AJ and Sabino were both a pleasure to work with the full transaction was very smooth. Sabino and AJ both made sure my needs were met and were very hospitable during the entire visit. I would highly recommen More

by SJGaudry
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Sabino Martinez
5.0
This rating includes all reviews, with more weight given to recent reviews.
AJ Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 21, 2024 -

Subaru of Jacksonville responded

Thanks for the awesome review and congrats on your new Subaru! We love having you as part of our SOJAX family!

October 19, 2024

This is my third car purchase from here. Always been smooth and no hassle. I had a good conversation with Bob. He is a very kind and genuine gentleman. Thank you all. More

by Jayk_ftw
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ovidio Cirtina
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bob Forgea
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 19, 2024 -

Jayk_ftw responded

Also had a really good conversation with Ovidio. He is a very skilled gentleman. I will come back for my next vehicle purchase.

Oct 21, 2024 -

Subaru of Jacksonville responded

Thanks for the awesome review! We think Bob & Ovidio are quite the gentlemen and we're so glad you do, too. We truly appreciate your repeat business and love having you as part of our SOJAX family! THANK YOU!

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