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Heiser Ford Lincoln

Glendale, WI

4.3
1,933 Reviews
Thank you for your interest in Heiser! It's our goal to provide the information you need to make an informed car buying decision. After 100 years in business, we're committed to bringing a better automotive purchase and service experience to our customers. That's why so many make a visit to Heiser their first step in the process! They trust where to find the best value for the money. So, whether you're searching for new, certified pre-owned or used, our top-notch customer service and "Today's Your Day" attitude is available and waiting for you. That's The Heiser Difference!
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1700 W Silver Spring Dr

Glendale, WI

53209

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Showing 1,933 reviews

November 06, 2025

Everything went well had a recall on my car they came picked it up fixed it and dropped it off i can't complain. Customer service was up to part. Friendly and kept me up to date. Strongly recommend you g More

by Caseydorsey3636
Recommend Dealer
Yes
Employees Worked With
Craig Knabe, Craig Knabe
November 04, 2025

This is a car dealership that surpassed my expectations. Friendly service and would highly recommend More

by Paullawrence
Service Communication
Recommend Dealer
Yes
Employees Worked With
Bryce Harlow
5.0
This rating includes all reviews, with more weight given to recent reviews.
Nov 04, 2025 -

Heiser Ford Lincoln responded

Thank you for taking the time to share your thoughts on working with our team. We're glad to hear we delivered such a great experience! Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

November 03, 2025

I called several times to see when the work would be done. Calls were not returned causing me to cancel appointments the following day More

by P.S.GEIGER
Recommend Dealer
Yes
Employees Worked With
Craig Knabe, Craig Knabe
Nov 03, 2025 -

Heiser Ford Lincoln responded

We're sorry to hear about your experience and would love to get to the bottom of it with you and see if there is something we can come up with to turn it around for you as quickly as possible. If you would be willing to continue the conversation, we would appreciate the opportunity to address your concerns. Please let us know the best way to reach you. Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

November 03, 2025

I recently purchased a Honda Accord from Heiser dealership. Bruce was fantastic he explained all the details about the car, and everything was professional. The whole process was super smooth. More

by jratnav
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Devin Spielman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bruce Denson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jessica Podlesnik
Nov 03, 2025 -

Heiser Ford Lincoln responded

Here at Heiser Ford Lincoln, customer satisfaction is our #1 priority. We always do our best to make sure our customers leave happy! We are glad to hear you enjoyed your experience, and it was a pleasure having you at the dealership. We appreciate your review! Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

October 31, 2025

Well done! I was completely satisfied with the service. Was a positive experience how a service visit should be More

by TL
Recommend Dealer
Yes
Employees Worked With
Ellianna Haliga
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Ellianna Haliga
Nov 01, 2025 -

Heiser Ford Lincoln responded

Thanks for sharing your thoughts about your experience with Heiser Ford Lincoln. We appreciate your business and hope to see you again soon! Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

October 31, 2025

Seems like Ford dealerships just can’t follow directions anymore. Hadn’t been in for service in some time because the Service Department is nothing like it used to be. I had the same service advisor for yea More

by Indiefilmguy
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Philip Stam
2.0
This rating includes all reviews, with more weight given to recent reviews.
Nov 03, 2025 -

Heiser Ford Lincoln responded

We're sorry to hear about your experience and would love to get to the bottom of it with you and see if there is something we can come up with to turn it around for you as quickly as possible. If you would be willing to continue the conversation, we would appreciate the opportunity to address your concerns. Please let us know the best way to reach you. Angela Resa Service Manager angela.resa@heiser.com

October 27, 2025

Found early on this dealership to be very helpful in selecting a new vehicle. No pressure and very professional. Service department is excellent. Would recommend this dealership for your vehicle needs. More

by Bruce.repp
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
“Hutch” Hutchinson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 27, 2025 -

Heiser Ford Lincoln responded

We are very happy to have provided you with such a positive experience! We sincerely value your business and look forward to your next visit. Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

October 22, 2025

I drive 30 miles out of the way to have my car serviced at Heiser Ford Lincoln. Philip provides great customer service from initial greeting through completion of car service. I trust my car is professiona More

by rjzinc
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 22, 2025 -

Heiser Ford Lincoln responded

Thank you! We appreciate your business and look forward to helping you with any questions or future vehicle needs. Thank you for choosing Heiser Ford Lincoln. Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

October 19, 2025

Everyone I communicated with at Heiser gave great customer service. They made sure all my concerns were resolved. More

by bsirm675
Finance Experience
Recommend Dealer
Yes
Employees Worked With
“Hutch” Hutchinson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chad Formico
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bassim Farhoud
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 19, 2025 -

Heiser Ford Lincoln responded

It's great to hear that we were able to get you exactly what you needed. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Heiser Ford Lincoln! Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

October 19, 2025

I recently purchased a new Lincoln and worked with JT, he was fantastic! He was knowledgeable, professional, and made the entire process quick and easy. JT was great to work with from start to finish. Highly More

by robby141514
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Devin Spielman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jhyaire Tatum, Jessica Podlesnik
Oct 19, 2025 -

Heiser Ford Lincoln responded

Thank you so much for your wonderful review! We are thrilled that we had the opportunity to provide you with great service. We thank you for choosing Heiser Ford Lincoln! Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

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