Abel Pena
Abel Pena at Santa Cruz Toyota

Abel Pena

Digital Sales Consultant

Santa Cruz Toyota

4200 Auto Plaza Dr
Capitola, CA 95010

Contact Me
4.9
15 Reviews

Born and Raised locally. Very educational and knowledgeable. If you looking to have a fun professional experience come see me!

Dealership Experience

3 yrs, 1 mo

Industry Experience

3 yrs, 1 mo

Specialties & Trainings

ASE Certified Mechanic

Languages Spoken

English English

Spanish Spanish

Employee Video

4.9

15 Reviews

Write a Review

15 Reviews of Abel Pena

September 02, 2026

Dealership Rating
Employee Rating

I was truly pleased by Santa Cruz Toyota staff's professionalism and expertise in finding the right car and price for me. From scheduling the appointment to driving out in my NEW car, same day. More

by Kay T
Trade-in Experience
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Joseph Jeffers

Sep 02, 2026

Santa Cruz Toyota responded

Our team enjoyed guiding you through the purchase process, from scheduling your appointment to driving off in your new Corolla Cross Hybrid the same day. Hearing that our professionalism and expertise helped you find the right vehicle and price means a great deal to us.

August 20, 2026

Dealership Rating
Employee Rating

We were impressed with Able and Eddie, they answered all the we questions needed answered and came through will all that was promised throughout the entire purchase and delivery experience. More

by maykirkrd
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Aug 20, 2026

Santa Cruz Toyota responded

Your note about Abel addressing every question and honoring all commitments underscores our focus on transparent service. Knowing the purchase and delivery of your Toyota Crown Signia met your expectations is rewarding.

June 27, 2026

Dealership Rating
Employee Rating

Abel was not available when I picked up my car. When I arrived to pick it up, they weren’t sure where it was. They found it, asked me if I had any questions and sent me on my way. No real time spen More

by lbensonsrq
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Stephen Hurley

Jun 28, 2026

Santa Cruz Toyota responded

Thank you so much for taking the time to share your feedback with us. We will share your comments with the team. If there is anything else we can do to assist you, please do not hesitate to let us know. We are always happy to help!

May 03, 2026

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Employee Rating

Very good recomended we where do happy to go here because we went first to salinas and not More

by lourdes831
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
May 03, 2026

Santa Cruz Toyota responded

Thank you for recommending us and for choosing your new Toyota Corolla Cross after your visit to Salinas. We’re thrilled you’re happy with the experience and wish you many enjoyable miles ahead.

April 17, 2026

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Employee Rating

The dealer was attentive and easy to deal with, but some safety checks for hybrids should have been completed before handing the vehicle over for sale More

by mughi95124
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jason Park, Richard Brabo

Apr 18, 2026

Santa Cruz Toyota responded

It's fantastic to hear that we provided you with great customer service while assisting you! We truly appreciate the opportunity to do business with you. Thanks for choosing Santa Cruz Toyota!

February 03, 2026

Dealership Rating
Employee Rating

Thank you Santa Cruz Toyota for helping me restore my credit. Thank you Max Peck and Nathan Casillas for helping me with Experian and financing. I absolutely love my new 2025 Toyota Tacoma 4 WD SR5 truck More

by ericbroz
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Feb 04, 2026

Santa Cruz Toyota responded

Thank you for taking the time to share your experience with us. It was a pleasure having you here, and our team hopes to see you again!

January 22, 2026

Dealership Rating
Employee Rating

The purchase was easy. When a leak was discovered two weeks after, Santa Cruz Toyota fixed it under the 3 month warranty. More

by joelhernandez3065
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Nathan Casillas

Jan 23, 2026

Santa Cruz Toyota responded

Thank you so much for taking the time to share this with us! Our team truly enjoyed having you here, and we wish you many happy and safe miles. Come back to see us for any future needs!

December 06, 2025

Dealership Rating
Employee Rating

I have problem with pay in check but it still show up money in financial backup. The financial guy did not explain to us . I called in but nobody pick up the phone. I had to drive back to dealer 2nd time More

by quenguyen2000
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
No

November 26, 2025

Dealership Rating
Employee Rating

Kyle was very patient with me and knowledgeable about the repairs I had concerns about. His recommendations and suggestions were helpful in my decision to get the work done at Toyota Santa Cruz. More

by Nativemm
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Nov 26, 2025

Santa Cruz Toyota responded

Thank you for taking the time to provide feedback on your visit. Our team is always here to help, and we hope to see you again!

November 21, 2025

Dealership Rating
Employee Rating

Had a great experience. Process was quick courteous and very grateful and satisfied with the services. More

by ap73
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Stephen Hurley

Nov 24, 2025

Santa Cruz Toyota responded

Thank you so much for the outstanding review and your business! Our team enjoyed having you here, and we wish you many happy and safe miles. Come on back to see us!

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