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Serra Ford Rochester Hills

Rochester Hills, MI

4.9
1,498 Reviews
At Serra Ford Rochester Hills, we care deeply about giving our customers an enjoyable car-buying or -servicing experience. With an incredibly large selection of both new and pre-owned vehicles for sale, we make sure each person that enters our Michigan dealership leaves with a car, truck or SUV that has everything they envisioned and more. Stop by our Ford dealership in Rochester Hills, MI, and let us help you find a vehicle that transforms any drive you take into the highlight of your day! Walk into our Michigan Ford dealership anytime and you can expect to be assisted by a member of our Ford sales team within moments. The Serra Ford Rochester Hills sales professionals take pride in maintaining a friendly, no-pressure sales environment to ensure that our customers feel fully confident in their decision to lease or buy a new Ford or used vehicle. We also have experienced Ford service technicians on site to help keep your vehicle running like new, and if you'd like to make a repair on your own you can easily order OEM Ford parts through our parts center. Whether you're looking to buy a new Ford, a pre-owned Ford or a used vehicle of a different brand, our Ford sales team is sure they can match you with a vehicle that checks off every box on your list. At Serra Ford Rochester Hills, our first priority is the satisfaction of our customers, so come visit our Michigan Ford showroom to see how we can make your car-buying decision an enjoyable and stress-free experience.
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2890 South Rochester Road

Rochester Hills, MI

48307

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Showing 1,498 reviews

October 05, 2026

Very clean very nice very polite service I loved Bailey. She got me the best car. More

by debbiepletzke
Sales Price Transparency
Trade-in Experience
Purchase Time
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Recommend Dealer
Yes
Employees Worked With
Bailey Czuchaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
October 04, 2026

From the moment I walked in, I was greeted with friendly and helpful people. It was a pleasure to be there. More

by glennjforster
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Shawn Burchi
5.0
This rating includes all reviews, with more weight given to recent reviews.
Greg Singh
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bruce Hanon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Charlie Green
5.0
This rating includes all reviews, with more weight given to recent reviews.
September 25, 2026

Nick was very professional and I feel I got a great deal. He returned every phone call and was great getting my second key after the sale. I would highly recommend him and his sales manager. They have a grea More

by veego1959
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
5.0
This rating includes all reviews, with more weight given to recent reviews.
September 24, 2026

I've been giving them my business for more than 10 years. . The people that work at the rochester location are very helpful and friendly.. More

by Smrfet
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bruce Hanon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Michele Dargis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 27, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you so much for your loyalty and support for the past 10 years! We pride ourselves on having a helpful and friendly team at our Rochester location. We appreciate your kind words and look forward to continuing to serve you in the future.

September 24, 2026

Michele is outstanding. Professional, non pushy, addressed all my questions and needs. Would only do business with her, the entire dealership to include the general manager, More

by Rolly
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Michele Dargis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 02, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you for your glowing review! We are thrilled to hear that you had such a positive experience with our dealership and that Michele and our entire team provided exceptional service. We value your business. Thank you for choosing us. We look forward to working with you again in the future!

September 21, 2026

We purchased our third vehicle in five years from Bailey M. She’s a pro! More

by T
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bailey Czuchaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 26, 2026 -

Serra Ford Rochester Hills responded

Hi, our Staff is dedicated to providing all our guests with outstanding customer service and quality work you can trust! If you have any further questions, please give us a call. We're always happy to help!

September 19, 2026

Jacob and Norm were great to work with. Always have a great experience at the Serra Ford dealership buying, leasing and service. More

by cawurm19
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Jacob Berger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 23, 2026 -

Serra Ford Rochester Hills responded

We are happy we could make your experience a positive one! Please let us know if there is ever anything else we can do for you! Safe travels!

September 17, 2026

Excellent Experience with the Serra Ford Team and Ray Reeves for our Ford Explorer purchase. More

by randy.stevens
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bob Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ray Reeves
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 22, 2026 -

Serra Ford Rochester Hills responded

Hi, we are very happy to have provided you with such a positive experience! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

September 17, 2026

Charlie was great to work with. Made the whole process easy and quick, no pressure. More

by glbabco3
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Charlie Green
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 20, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you for taking the time to leave us your response to our Staff's outstanding customer service! If there is anything else we can do to assist you, please let us know! Take care!

September 09, 2026

Working with Nick Dyer and Serra Ford of Rochester Hills was great. I highly recommend them. More

by spasbjerg
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
5.0
This rating includes all reviews, with more weight given to recent reviews.
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