NEVER purchase a vehicle from this dealership. I was in the market for a new Honda Accord. Dick Ide Honda had the car (2010 Honda Accord EX) I wanted and quoted me $3000.00 over dealer's invoice during a phone call. I explained that I was aware of invoice price and would like to do business with them at a "fair and honest price" which is their motto on their television advertisements. They asked me to come in and take a look.
When I came in less than 8 hours later they claimed they misquoted the price and added $1100.00 more! Now I am at $4100.00 over invoice and not much below MSRP. Because I am a woman? Because I dare knew the invoice price? Because I knew there were dealer incentives? Because Dick Ide Honda thought this was the make, model, year and color that I wanted I would willingly pay $4100.00 more? No--they claimed that it was because they installed mud guards, a moonroof and all season mats and wheel locks. Allow me to educate Dick Ide Honda--Honda Accord EX come with a moonroof. Mats, mud guards, and wheel locks DO NOT cost $1100.00 more!
Shame on Dick Ide Honda for treating a potential new car buyer like this. What happened to "fair and honest" pricing?
I bought the exact same make, model, year and color from Keenan Honda in Pennsylvania. I drove 5 hours to save nearly $4000.00 and dealt with a dealership that actually provided "fair and honest" pricing. I will gladly recommend Keenan Honda and inform everyone of my experience at Dick Ide Honda.